How Sticky is your Communication Design? This should be the question that pops up every time you deliver a message. It is even more of a concern when you are delivering your presentation with visuals. Your messages need to be simple and persuasive. Your visual design needs to be sticky so that it can be remembered. Nine out of ten presentations that we see today are poorly designed and often the associated messages get lost during its delivery. Slides full of text and bullet points, and images that are amateurish to make any sense, are often very common. People cannot read and listen effectively at the same time.

Presentation slides should be designed for people to see and not for them to read. Why do we need to pay so much attention to our presentation slides? The reason is simple: You want to get your ideas across quicker, achieve higher retention, increase acceptance rate, and finally close. And of course, you want to wow your audience.

Learning Outcomes:

• Be able to simplify complex presentation content to create presentations that are focused, exciting, and easy to understand.
• Be energised to think out of the template and move away from the boring bullet points style to develop engaging presentations.
• Have the ability to design presentations that will produce results in different situations and purposes.
• Have higher confidence presenting by ensuring that the right message is designed and crafted into presentation slides.

Course Outline:

Day 1

• Introduction
• Concept
• Reflection on Learning
• Using Text Effectively When Presenting
• Presenting Numbers Effectively
• Group Exercise and Role Play
• Reflection on Learning
• Case Study
• Preparation for Day 2

Day 2

• A Quick Start
• Structure of Presentation
• Mini Challenges & Role Play
• Degree of Stickiness
• Using Images for Illustration of Ideas
• Effective Content Positioning to Achieve Balance in Slide Design
• Transitions and Motion Effects
• Individual Coaching on Workplace Presentation
• Design Basics
• Review and Closing Notes